We know that everyone has unique needs. "Appropriate Exercise" is different for everyone.
With decades of education and experience, we set a higher standard in the fitness profession.
MAT RX | Certified Medical Exercise Specialist | LMT
Keith brings over 25 years of exercise experience to Body Activation. After receiving his undergraduate degree from UW Wisconsin-La Crosse in Exercise and Sport Science, he went on to get his license in Massage Therapy. Keith is also an MATRx practitioner.
He started his career at the IMG Academy in Bradenton, FL where he coached athletes of all age and skill levels. During this time, Keith realized that non-athletes did not heal as quickly as athletes. This lead to a very important question. Is it appropriate to train as intense as an athlete, or anyone else for that matter, if the individual does not heal like an athlete? Since asking this question, Keith has dedicated his practice and time to crafting, and delivering the ultimate custom exercise experience to all walks of clients.
"Exercises are the appropriate challenges that help us live a better life."
Any trainer or coach can make you tired. The challenge is building a tailored solution that respects to what your body has been through, where it is today, and what goals you are striving for. Keith's use of Body Work and Exercise is a seamless approach to identify weaknesses, and strengthen muscles so you are prepared for the activities you enjoy. So whether you are recovering from an injury, working toward preventing the decline of age related function, or you just want to perform better and get stronger, you have come to the right place.
MAT RX | MS | Exercise Specialist
With almost 20 years of professional exercise experience under his belt, Brandon has a passion for helping people achieve their goals. He earned his bachelor’s degree from Western Kentucky University in Exercise Science while competing as a member of the NCAA Division I baseball team. Brandon also holds a Master’s of Science degree from Mississippi State University. While at Mississippi State he worked in the Strength and Conditioning program for the SEC-renowned Bulldog baseball and football teams under then head Strength and Conditioning Coordinator Jim Nowell.
After years of working almost exclusively with collegiate and professional athletes, Brandon recognized the greater challenge that non-athletes faced. Regular people don’t heal the way athletes do and, as a result, the greatest difficulty becomes how to determine a starting point for exercise after injury. Hungry for an answer, Brandon discovered Greg Roskopf’s Muscle Activation Techniques (MAT). MAT is the tool that has now allowed Brandon to determine that starting point for his diverse clientele. Brandon is 1of 60 MATRx practitioners in the world; MATRx being the highest level of practitioner that MAT certifies. Utilizing MATRx skills Brandon bridges the gap between therapy and exercise, and successfully defines a starting point of specific and appropriate exercise for each his clients and their unique needs.